Last updated: 13 December 2025
1. Introduction
Welcome to PheelPretty.com (“the Site”), operated by Pheel Pretty (“we”, “us”, or “our”).
Your privacy matters to us. This policy explains how we collect, use, store, and protect your personal information when you visit our website, subscribe to emails, book services, or interact with our content.
We are committed to handling your data lawfully, fairly, and transparently in line with UK GDPR and the Data Protection Act 2018.
2. Information We Collect
Personal Data
We may collect personal information that you voluntarily provide, including:
- name
- email address
- contact details
- information shared via contact forms, booking forms, or email
- details you choose to share when requesting advocacy support
You are never required to provide more information than is necessary.
Usage & Technical Data
We may automatically collect limited technical data, such as:
- IP address
- browser type and version
- device information
- pages visited and time spent on pages
- referring website
- general location data (country/region level)
This data helps us understand how the Site is used and how to improve it.
3. How We Use Your Data
We use personal data only where necessary and proportionate, including to:
- operate and maintain the website
- respond to enquiries and provide support
- deliver services you request
- manage bookings and communications
- send email updates if you have opted in
- improve website content and usability
- monitor site performance and security
- comply with legal obligations
We do not sell or rent your personal data.
4. Legal Basis for Processing (UK GDPR)
We process personal data under one or more of the following lawful bases:
- Consent – when you subscribe to emails or voluntarily submit information
- Contractual necessity – when data is required to provide a service you request
- Legitimate interests – for site operation, improvement, and security
- Legal obligation – where required by law
You can withdraw consent at any time.
5. Email Marketing
If you subscribe to emails:
- you will only receive content you opted into
- emails are sent via a secure third-party provider (e.g. MailerLite)
- you can unsubscribe at any time using the link in every email
We do not send spam or excessive marketing emails.
6. Parent Advocacy Data
Information shared for advocacy support is treated with care and confidentiality.
We:
- only collect information relevant to the support requested
- do not share your data without consent (unless legally required)
- retain information only as long as necessary
Advocacy support is educational and organisational in nature and does not constitute legal representation.
7. Cookies Policy
What Are Cookies?
Cookies are small text files stored on your device that help websites function properly and understand how visitors use them.
Cookies We May Use
- Essential cookies – required for site functionality
- Analytics cookies – help us understand site usage (e.g. page visits)
- Functionality cookies – remember preferences where applicable
We do not use cookies for intrusive advertising.
Managing Cookies
You can manage or disable cookies through your browser settings at any time.
8. Third-Party Services
We may use trusted third-party tools to operate the Site, such as:
- email platforms
- booking systems
- payment processors
- analytics tools
These providers process data only as necessary to perform their services and are required to meet data protection standards.
9. Data Security
We take appropriate technical and organisational measures to protect personal data from:
- unauthorised access
- misuse
- loss
- alteration
No system is completely secure, but we work to keep your data safe.
10. Data Retention
We retain personal data only for as long as necessary to:
- fulfil the purpose it was collected for
- meet legal or accounting obligations
Data that is no longer required is securely deleted.
11. International Data Transfers
Some third-party services may process data outside the UK or EEA.
Where this occurs, we ensure appropriate safeguards are in place in line with UK GDPR requirements.
12. Your Data Protection Rights
Under UK GDPR, you have the right to:
- access your personal data
- request correction of inaccurate data
- request deletion of your data
- restrict or object to processing
- withdraw consent
- lodge a complaint with the ICO
You can exercise these rights by contacting us.
13. Contact Us
If you have any questions about this policy or how your data is handled, please contact:
14. Changes to This Policy
This policy may be updated occasionally to reflect changes in law or services.
The latest version will always be available on this page.